Reduce food waste?
My research has shown that giving high value to food is closely linked to growing food yourself. Secondly, it showed that attitudes towards food are often coined at young age already, and stay mostly the same later on. Parents see it as important to teach their children to waste less, but are lacking ways to do so.
Vermicomposter and plant incubator
Fytó helps to educate children playfully to value food and waste less. The plant incubator includes an upper section where children can feed their seedlings with food scraps. These are processed into nutritious compost by the busy earthworms. The soil production is made visible in order to make the nourishing cycle comprehensible for the child.
Through first general research interviews several insights focused on the opportunity area of child education. Therefore, my next step was to engage with the target group of children and parents through a cultural probe. It was designed as a package of drawing and writing tasks to awake discussions about food and waste topics.
„Introducing, Fytó – a kid-friendly way to bring awareness to food waste! Tapping in to kid’s enjoyment of smartphones, this thoughtfully designed composter gives little ones a window into the growth cycle of plants while they simultaneously learn about the value of food.“
Troy Turner - Yankodesign